Adobe at MarTech Summit Asia

Generated by AI, Made to Travel: Adobe Brings Firefly Creativity to MarTech Summit Asia

What if an idea generated with AI could become something you take on your next journey?

At MarTech Summit Asia, Adobe teamed up with Partyinkers to bring generative AI beyond the screen through Live Digital Printing on personalised luggage tags.

Guests from across the marketing and technology community could use Adobe Firefly AI Generator to create their own unique image before Partyinkers transformed the artwork into a physical keepsake. The activation brought together creativity, technology and personalisation in a way that perfectly complemented a summit focused on the future of MarTech and AI.

Generate with Firefly, Print It on a Luggage Tag

The experience began with guests creating their own AI-generated image using Adobe Firefly.

Once the visual was ready, Partyinkers printed the personalised artwork onto a luggage tag, turning a digital creation into something guests could actually carry with them.

The activation demonstrated how AI can be used in events to give attendees greater creative control over their merchandise. Instead of choosing from fixed artwork, every guest could create something different with generative AI.

It also brought one of Partyinkers’ popular interactive event ideas to life, while showing how live event printing can bridge the gap between digital creativity and physical merchandise.

Turning Generative AI into Something Tangible

What made this activation special was the journey from AI-generated artwork to personalised travel keepsake.

Guests were not simply watching an Adobe Firefly demonstration. They were creating with the technology themselves and seeing their ideas turned into a finished product.

Partyinkers has previously worked with Adobe Firefly on another AI-powered Adobe customisation experience, demonstrating how generative AI can be paired with live printing across different merchandise formats.

The concept also reflects the appeal of experiential event ideas and offers inspiration for creative brand activation ideas, conference entertainment ideas and other types of events.

Turn AI creativity into a keepsake your guests can carry. Contact Partyinkers to create the experience.

Neysa at SuperAI 2026

Future Ready, Made Personal: Neysa Brings Live Cap Customisation to SuperAI 2026

At an event all about shaping the future of AI, Neysa gave guests a creative way to make something uniquely their own.

For SuperAI 2026, Partyinkers brought an interactive Live Digital Printing experience to Neysa’s activation, giving corporate guests from the AI and technology community the opportunity to personalise their own caps.

Pick Your Clipart. Create Your Cap.

Guests could choose from a selection of clipart designs provided by Neysa and select their favourite to customise their cap.

Once their design was confirmed, Partyinkers printed the chosen artwork onto the cap, transforming standard event merchandise into a personalised wearable guests could bring home from SuperAI 2026.

This hands-on approach is one of the ways brands can introduce more interactive event ideas into conferences and exhibitions, allowing attendees to participate rather than simply observe.

Making Tech Events More Personal

SuperAI brings together professionals, innovators and organisations from across the artificial intelligence ecosystem, making it a natural setting for engaging and future-focused experiences.

While much of the event centred around technology and AI, Neysa’s live cap customisation added a more personal and creative moment to the guest experience.

For organisers exploring how to use AI in events, pairing innovative technology with physical interactive activities can help create a more varied experience for attendees.

The activation also reflected the idea behind experiential events, where guests actively engage with a brand and walk away with something that reminds them of the experience.

From Event Merchandise to Wearable Keepsake

Giving guests the freedom to choose their preferred clipart meant every cap could feel a little more personal.

For brands looking for fresh brand activation ideas, custom merchandise can turn a simple giveaway into an activity guests actually take part in.

It also works particularly well for different types of events, including exhibitions, technology showcases, conferences and corporate networking sessions.

As part of a larger programme, live event printing can also complement other conference entertainment ideas by giving attendees an interactive activity and a personalised takeaway at the same time.

For Neysa at SuperAI 2026, the result was simple: choose a design, personalise a cap and leave with something made for you.

Planning your next technology conference, exhibition or corporate activation? Contact Partyinkers to turn your event merchandise into an interactive customisation experience.

Cytiva at ISPE Singapore Conference: Smart & Future-Ready Pharma 2026

Carry a Little Creativity: Cytiva Brings Live Tote Bag Customisation to ISPE Singapore 2026

Science, innovation and a little room for creativity.

At the ISPE Singapore Conference: Smart & Future-Ready Pharma, Cytiva engaged Partyinkers to add an interactive experience to its conference presence with Live Digital Printing on tote bags.

With the event bringing together bio and pharmaceutical manufacturing professionals, industry experts and technology providers, the customisation activity gave delegates a chance to create something personal while connecting with Cytiva during the conference.

Pick a Clipart, Make the Tote Yours

Guests could personalise their tote bags by choosing from a selection of cliparts provided by Cytiva, adding their preferred design to create a tote they could call their own.

Once their selection was confirmed, Partyinkers printed the artwork onto the tote bag, turning a practical conference giveaway into part of the event experience.

Adding activities like this is one way interactive event ideas can encourage attendees to spend more time engaging at an exhibition booth. It also reflects the appeal of live event printing, where guests get to see their chosen merchandise personalised during the event itself.

Making Conference Merchandise More Memorable

At an industry conference packed with presentations, technology showcases and networking, live customisation added a lighter creative moment to the experience.

Personalised merchandise can complement conference entertainment ideas and corporate networking events by giving delegates another reason to interact between sessions and conversations.

It also fits naturally into experiential event ideas and offers inspiration for brand activation ideas across different types of events.

Give your conference guests something they can make their own. Contact Partyinkers to bring live customisation to your event.